Wieden + Kennedy Shanghai | 2008
Long Form Documentary Film | Live Gigs | Mini-Site | Live-Blogs | Print and Event Posters | DVD release
In-house production, which means carrying our own equipment. 2 Chinese Rock Bands. 5 Live gigs and in 5 different cities. 2 Buses. Many cheap hotels.
72andSunny Amsterdam | 2018
Broadcast Films | Personalized Films on Digital | Print | Social
56 athletes and celebrities. 7 cities. Minimal green screen. Dependent on the viewer’s location and interest, a unique film is served automatically. This job almost killed me.
72andSunny New York | 2015
Digital and Broadcast Films | 360° Mobile Experience | Real-Life Experience in North America
Immersive theatre company Punchdrunk was part of the creative team. 8 rooms representing the eight albums of Rihanna’s career. 360° capture. Real life experience in re-used set builds. Extra treat: Philip Glass for Rihanna’s fans.
72andSunny New York and Los Angeles | 2016
Broadcast and Digital Film | Print and Outdoor
Cast of real athletes around China. This project is a special re-visit to Shanghai working with a team I consider family.
72andSunny New York | 2016
Broadcast and Digital Films | Social
A mixed media showcase. Casting babies and kids was fun. Filming them was a challenge. Side tip: always have back-up babies and toddlers on set.
Wieden + Kennedy Sao Paulo and Portland | 2014
Broadcast and Digital Films | Long Form Documentary Films | Social | Print
This campaign was a 1-year journey. We worked with a journalist in search of football enthusiasts in communities who’ve had challenging life experiences. Filming in these cities is both heart wrenching and rewarding. This project changed me.
Wieden + Kennedy Shanghai | 2008
6-Episode Reality-TV on Broadcast | Digital Training Videos | Print and Outdoor | DVD release
This is another project that took a year to prep and produce. We had guidance from W+K Entertainment in Portland. At the time of filming, I covered the role of producing additional content on top of the main episodes.
72andSunny New York | 2016
Digital and Mobile | Launch Film | Creators Network
Working with The Mill+ and our in-house capabilities Hecho and Sundae, we reached out to creators around who would like to be part of this community to contribute a segment in this launch video showcasing their craft.
Wieden + Kennedy Shanghai | 2012
Launch Film at Shanghai Automobile Salon
We had 3 weeks to make this happen. After the Shanghai shoot window, we filmed as we drove through Sicily to Rome in our Fiat cars.
72andSunny Amsterdam | 2018
Broadcast and Digital Films | Social including Snapchat
A mixed media with live action and 3D animation showcase for the launch of Candy Crush Friends. This was a sweet production.
Beats by Dre Los Angeles | 2014
Digital Films | Print | Social
On this project, we traced Lebron’s childhood filming around Akron at his high school, places he had lived. Tip: always use a body double for test dunks.
Wieden + Kennedy Shanghai | 2007
Long Form Documentary Film | DVD release
As different teams went out to capture Nike’s key athletes in China, we stole 15 mins off each athlete to talk about “courage”. Most athlete footages were shot sharing logistics with main unit, others in local sports schools. Archival footage and licensing from International Olympics Committee.
Wieden + Kennedy Shanghai | 2012
Digital Film as part of Global Campaign Series
Directed and produced in-house. I interviewed our athlete’s mom in her home, chatted with her like we’re old friends, sometimes holding back tears.
Beats by Dre Los Angeles | 2014
Digital Films | Print | Social
Another one of those drills, we have an athlete for 2 hours, we’ll need to capture training, gameplay, stills and social lines.
72andSunny New York | 2014
Broadcast film to Launch on the Oscars Night
Shot in and around a house for 4 days in Los Angeles. My first comedy project. 3 weeks to prep and finish this film.
